Yannik Zamboni for maison blanche
NYFW BACK Collection 2023
Yannik Zamboni (1986)
100% fashion designer
Bachelor Arts, Doing Fashion, University of Applied Sciences & Arts, 2020
NYFW BACK Collection 2023
2022
Zurich
The 2023 back collection was maison blanche’ s debut at New York Fashion week, which was shown on 14 September 2022 at 35 Cortland Alley, 10013 New York (USA)
The collection and all designs were created by maison blanche GmbH in Zurich @maisonblanche.swiss – Show: Art Director: @benprincenyc, New York (USA); Production: @ldjlaurie, New York (USA); PR: @maopublicrelations, New York (USA); Runway design: @taylorhornestudio, New York (USA); Photo show: @andrewwerner, New York (USA); Photo editorial: @ddiegovillarreal, New York (USA); Photo LookBook: @maxtardio, New York (USA); Show video: @revpooch, New York (USA); Casting: @blairbroll, New York (USA); DJ: @memphy, New York (USA); Shoes: @drmartensofficial got upgraded; by @ssikdesigns, New York (USA); Hair: @cut2kil, New York (USA); Makeup: @micalmicalmicalmical, New York (USA); Models/cast: @vega_guardian / @omari.amour @tinisee_miatta/@rubbyvalentin / @illegaltnder / @thespencerclark/@annabloda / @p.iiiiiiiiiiinky / @iamjackpowers/@tr___ue / @rock_riv / @love.gia/@calebkruzel / @pissblu/@3fron / @jaikobjones / @coralkilll /@tahjjic / @downloadpainolympics / @dangerous.ideas @naturallykiara @jonahalmost / @kembrapfahler
Prints: TDS Textildruckerei Arbon; Elastics: Jakob Müller AG, Frick; Ribbon-yarns: Swissflax GmbH, Willadingen; Ribbons woven: Streiffband AG (formerly JHCO Elastic AG), Herznach; Ribbons: Kuny AG, Küttigen; Some fabrics: Jakob Schlaepfer AG, St. Gallen and Stotz & Co. AG, Zurich
All other materials are second-hand and upcycled
Maison blanche believes it is necessary to address the discourse of taboo topics by means of conceptual fashion and to create a stage for interaction. Socio-political issues, the defamation and repression of minorities, especially the lgbtqia+ community, as well as gender issues and feminism, form the content of the collections. We make queer anti-fashion – queer meaning different, abnormal or not according to expectations. Its subversive content is reflected in the deconstruction and deposition of codes. It forms a side-stream to the mainstream and serves subcultures. Our anti-fashion takes the liberty to create its own (ab)normal. It shows contempt for the maxims of action and codes of behaviour of the masses, but it also influences them. It rewrites unwritten rules, completely detached from the oppressive ideas of social ideologies and the fashion industry. We aim to expand the rules of conduct. We want out clothes to be worn not by a certain gender but by people of all genders with a similar mindset.
