You are shady, that’s why you feel shady – Confusion and uncertainty are the shady feeling: how to deal, how to get on, or how to do the right thing in a world of consumerism and productivity. 

Applied Utopia is a first discursive exhibition project created by NCCFN in collaboration with Zeughaus Teufen. The exhibition examines contrasts and all the shades of gray in between, using the fashion system as its field of research. Its scenography is a reflective ecosystem of the world we are living in – where everything is sold and bought. NCCFN encourages people to think about global supply chains and promote a discussion of what sustainability means. It is a market space and a meeting point – to share, discuss and negotiate the problems and the utopias we have. 

NCCFN (Nothing Can Come From Nothing) is a multi-local network of designers and craftspeople that uses fashion as a medium to understand and address the multiple challenges caused by its global industry.